Difference between revisions of "Help:About/archive/2005-06-03 Letter to Liquid Blue"

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m (Woozle moved page 2005-06-03 Letter to Liquid Blue to Help:About/archive/2005-06-03 Letter to Liquid Blue without leaving a redirect: archiving)
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Dear Ms. Alexander,
 
Dear Ms. Alexander,
  
Please find attached a modified and signed Content & Imagery Copyright . I made certain addenda to the policy before signing it, and I thought I should explain the situation first so you wouldn't get the impression I was trying to be difficult about this really, I'm not! ;-)
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Please find attached a modified and signed "Content & Imagery Copyright Policy". I made certain addenda to the policy before signing it, and I thought I should explain the situation first so you wouldn't get the impression I was trying to be difficult about this – really, I'm not! ;-)
  
The problem is that the refrain from restrictions being placed upon usage of images from Liquid Blue's archive will, in essence (if I am not misunderstanding) make those images more or less useless to us for anything except reference purposes. In order to use them on the web, we definitely need (at the very least) to be able to scale them to particular heights and it has long been our custom to spend a great deal of time and effort on additional processing, such as backgrounds, in order to make the merchandise more appealing and to fit in better with our site's look-and-feel. (For some examples, see http://www.vbz.net/cat/lb/rr/ .)
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The problem is that the "refrain from restrictions being placed upon usage of images from Liquid Blue's archive will, in essence (if I am not misunderstanding) make those images more or less useless to us for anything except reference purposes. In order to use them on the web, we definitely need (at the very least) to be able to scale them to particular heights – and it has long been our custom to spend a great deal of time and effort on additional processing, such as backgrounds, in order to make the merchandise more appealing and to fit in better with our site's look-and-feel. (For some examples, see http://www.vbz.net/cat/lb/rr/ .)
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Let me cut straight to what appears to be happening – and please feel free to correct me if I'm wrong about this. I get the impression that Liquid Blue is perhaps trying to discourage retailers from having a large disparity between items available for sale in their store and items actually kept in stock. (This issue arises only with online stores, and hence would not have been an issue until such stores began to proliferate in the past few years.) By restricting the usage of your images in ways that effectively prevent us from actually using them, Liquid Blue would essentially be saying  "if you want images for your web site, buy the merchandise and take your own photos".
  
 
 
If Liquid Blue will be pursuing a policy of requiring retailers to only sell what they stock, I would like to know for certain that this is the case so that we can adjust our business strategy appropriately.
 
If Liquid Blue will be pursuing a policy of requiring retailers to only sell what they stock, I would like to know for certain that this is the case so that we can adjust our business strategy appropriately.
  
 
If it was not Liquid Blue's intention to effectively impose such a policy, then I will be happy to work with you on a compromise image policy so that we can effectively continue to use Liquid Blue's images while protecting the copyright holders' rights.
 
If it was not Liquid Blue's intention to effectively impose such a policy, then I will be happy to work with you on a compromise image policy so that we can effectively continue to use Liquid Blue's images while protecting the copyright holders' rights.
  
The addendum I have inserted after the (otherwise unaltered) text of Liquid Blue's new Content & Imagery Copyright reflects the extent of modifications which we would need to make in order to use the images on our web site.
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The addendum I have inserted after the (otherwise unaltered) text of Liquid Blue's new "Content & Imagery Copyright reflects the extent of modifications which we would need to make in order to use the images on our web site.
  
 
Please note that we have a long history of making effort to give credit where credit is due. We are one of the few online t-shirt retail sites which have links back to the manufacturers' web sites, and we also go to great lengths to discover the artist(s) of each piece and credit them too.
 
Please note that we have a long history of making effort to give credit where credit is due. We are one of the few online t-shirt retail sites which have links back to the manufacturers' web sites, and we also go to great lengths to discover the artist(s) of each piece and credit them too.
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'''Retailer Amendments''' to this agreement:
 
'''Retailer Amendments''' to this agreement:
*We will need to:
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* We will need to:
**scale the images to our standard sizes in order to fit with the layout of our existing images and pages. Fixed image sizes are currently: **thumbnail - 144 pixels high; small - 250 pixels high; larger sizes are more flexible.
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** scale the images to our standard sizes in order to fit with the layout of our existing images and pages. Fixed image sizes are currently: **thumbnail - 144 pixels high; small - 250 pixels high; larger sizes are more flexible.
**modify the of the images, i.e. the blank (usually white) area surrounding the actual merchandise image, by making it transparent or adding surrounding image work to make the product image more interesting/appealing and/or to make the image overall more in keeping with the look and feel of our web site
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** modify the "background" of the images, i.e. the blank (usually white) area surrounding the actual merchandise image, by making it transparent or adding surrounding image work to make the product image more interesting/appealing and/or to make the image overall more in keeping with the look and feel of our web site
**rotate and crop the images for use in close-thumbnails
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** rotate and crop the images for use in "close-up" thumbnails
**save files in a different format (e.g. PNG or JPEG) or in the same format with different parameters, for the purpose of fine-tuning a file's compression level or for allowing features only available in such formats (e.g. PNG background transparency).
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** save files in a different format (e.g. PNG or JPEG) or in the same format with different parameters, for the purpose of fine-tuning a file's compression level or for allowing features only available in such formats (e.g. PNG background transparency).
*We will, however, be sure to preserve Liquid Blue's original copyright notice where possible; where said copyright notice is cropped out of the image or otherwise rendered unreadable or excessively inconspicuous, we will insert a new one of the same text and general appearance.
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* We will, however, be sure to preserve Liquid Blue's original copyright notice where possible; where said copyright notice is cropped out of the image or otherwise rendered unreadable or excessively inconspicuous, we will insert a new one of the same text and general appearance.

Latest revision as of 23:53, 16 June 2014